PREPARING YOUR PROPERTY FOR SALE
A very important task in preparing your property for sale is gathering pertinent
information for disclosure to prospective buyers. Professional inspection reports
are your best vehicle for disclosing much of this information. A properly informed
buyer is much more likely to complete the escrow without problems and delays which
can be costly to you.
When it comes to fixing up your property before selling, a little work can go a long way.
A house that shows well is more likely to sell quickly. Before you begin remodeling, be
aware that while some improvements are clearly cost effective, others are not. We know
the differences and will be happy to discuss them with you. That's part of our excellent
service!
Call us at 800-900-6058 or email us.
PRICING YOUR HOME
Some people may have difficulty selling properties because they choose a Realtor who
promised them the price they wanted rather than the Realtor who gave them solid,
reliable information regarding the current market. Overpricing can be a very costly
mistake, both in time and in net return. Part of our excellent service is to provide
our clients with the most up-to-date information regarding market conditions. A correctly
priced home sells fast for top dollar… an overpriced home sells later for less. Pricing
involves statistical analysis, market awareness and intuition (not necessarily in that
order). Every home is unique. You need an experienced Realtor who "knows the territory"
to assess your home's true value.
Contact us or call 800-900-6058
for a free market evaluation.
ADVERTISING
Presenting your home to the widest possible audience of buyers and Realtors is critical in
getting the highest price for your property. When you list with Kane & Associates your property
will be comprehensively advertised to achieve this purpose….we pull out all the stops.
Here's how we reach the PUBLIC:
Internet - your home will be featured on both Kane & Associates individual web site, alamedaproperties.com
and realtor.com, the official designated site of the National Association of Realtors and the most popular
real estate web site available to the public in the nation.
Virtual Tours - one of the most dynamic tools for displaying your home's interior and exterior
features is the professionally photographed virtual tour. It enables the prospective buyer to experience
your home almost as if they were actually there.
Power Point Presentation - our office features a state of the art power point presentation for
the many visitors to our shopping area. Your property will be included in this attractive visual display
which has proven to be very popular with the public.
Open Houses - we will hold your property open to the public during weekend open house tours to
make it available to many serious buyers.
Print Media - We advertise weekly in Alameda's premier local newspaper, the Alameda Journal,
via a full-page ad in the real estate section. We advertise as needed in various other Bay Area
newspapers such as the Hills Newspaper Group, the Open Homes section in the San Francisco
Chronicle, San Leandro Times.
Flyers - We create unique, customized flyers featuring your property for distribution to all
interested buyers. Flyers describe all of the pertinent information about your home. They serve to
remind potential buyers who have visited the property of everything they liked about your home. A
good flyer needs to be unique and distinguishable from all the others.
Signs - an attractive Kane & Associates "For Sale" sign will be placed on your property to
generate phone calls to our office from interested prospective buyers. This is actually a highly
effective tool.
Here's how we reach REALTORS:
Presenting your home to other Realtors is crucial. Most buyers locate their homes with the help of
a professional real estate agent.
Multiple Listing Service - we are members of East Bay Regional Data, a network which will link
your property to approximately 10,000 professional real estate agents and hundreds of offices throughout
the Bay Area.
Broker's Open Tours - We will hold your property open for the local real estate community as soon
as possible after it has been listed. This is the most efficient and effective way to expose all new
listings to agents who preview properties for their qualified clients.
Flyer Delivery Service - We have the capability of reaching busy brokerages with many agents in
seven surrounding counties with customized flyers describing your home.
Have questions about our marketing strategies? Please contact us now.
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